What Pirates Can Teach You About Price

In 1st century BCE Julius Ceasar was captured by Cilician pirates.  They wanted 20 silver talents ($330,000) for his release. Julius Ceasar laughed at the pirates and told them they should be asking for at least 50 silver talents ($825,000) for his ransom. The pirates were confused.  They had never met a hostage that demanded… Continue reading What Pirates Can Teach You About Price

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Disagree To Agree

You can't do it that way.   You can't go straight to customers. You can't sell at that price point. You can't employ that person for this role. You can't build software in this way.  The list of reasons you can't do something is endless.  People have said the above objections (and a thousand others) to… Continue reading Disagree To Agree

When To Quit (I Wish I Could Tell My Younger Self This…)

Anything worth doing requires hard work.  You know this. So why is it that people tend to throw in the towel when things just start to get tough?  You knew it was going to be hard, because the work you're doing is important and needed. There's a much better time to decide to quit something:… Continue reading When To Quit (I Wish I Could Tell My Younger Self This…)

The 2X Rule

Everyone thinks that their body fat percentage is lower than it actually is.  If you think you only need to lose 10 pounds to get to around 12% body fat and show off those abs, then it's likely you actually need to lose 20 pounds.  It will take you twice as long as you thought… Continue reading The 2X Rule

Playing At The Edge

Few people realise that most medicinal breakthroughs were the result of complete luck and serendipity. Only about two HIV medications are the result of huge financial investments and research. Everything else, from antibiotics to chemotherapy treatments are a result of luck. After we discovered these drugs, we then figured out the science behind the medications… Continue reading Playing At The Edge