Avoid The Tourist Trap

A great meal in Paris…

One of the best things about spending a week in Paris is getting to experience some really great food.

A simple way of knowing if a place is worth visiting is by simply walking inside and listening carefully to the customers. Are they speaking French? If they are, then you’ll likely have a good meal.

The reason places which cater only to tourists suck is because they usually just want to make a quick buck. They’re not interested in starting a new relationship with a long term customer. They want to maximise profits and spend as little as possible while doing so.

However, this kind of plan won’t work with locals. With locals you have to play an “infinite game”. Developing and nurturing longstanding relationships where you actually care about the people you have the privilege of serving.

The question is, are you treating your customers like tourists? Do you want to take them for a ride?

Or are you playing the infinite game? Are you in this for the long haul because you actually care and want to build longstanding relationships?

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