Creating something authentic is always such a surprisingly painful experience.
Why is it that so many creators, from Vincent van Gogh to Kurt Cobain, suffered with such severe depression? They experienced so much pain that they ultimately took their own lives.
Perhaps there is a disconnect between how creators see the world and how most other people see the world. The act of creation is often a cry for help, to try to change the world in some way, live in an authentic way and bring people round to a different way of thinking.
But living in an authentic way is the only way for people to take note of your work in today’s world. People can smell BS from a mile away.
Your business, your product, your service, your job is your art. And it has to be authentic in today’s world. If the story you tell is inauthentic then no one will seek you out.
Today, we are all artists, creating authentic work and living life by a thousand cuts.
“You took your life
As lovers often do;
But I could have told you
This world was never
Meant for one
As beautiful as you.” – Don McLean